function doTheTrick() {

    var release = new Date(1280188800000);
    var now = new Date();
    var text = "";

    var day = 3600 * 1000 * 24;
    var diff = release.getTime() - now.getTime();
	
	if (diff < 0) {
		text = "hell, it's about time!";
	}
	else {

		var days = Math.floor(diff / day);

		if (days > 0) {
			text += " " + days + " " + (days > 1 ? "days" : "day");
		}
	
	}

    document.getElementById("countdown").innerHTML = text;
}

window.addEventListener('DOMContentLoaded', doTheTrick, false);